Stockton & Bush Parking Lot Remodel

The Problem:
The client wanted to remodel the underground parking lot to bring more cohesion and attention to the the current amenities that tenants had available to utilize. The main issue was that each service area was at different areas of the building and lacked a wayfinding system to indicate what zone served which purpose.

The Solution:
To solve this issue we created an identity system for each zone, that was bright enough to stand out on their own but still remained cohesive together. Additional inputs were to brand removable items like bins, so that if accidentally removed they would still be returned to appropriate space.
The objective for the bike cage was to create a vibrant mural that would bring attention since it was located at the front of the parking lot but it did not stand out enough to be seen. The main colours used in the bike cage mural became the main colours used to define the other zones with a limit of 2-3 colours from the bike cage to define each zone.

Zones Tackled:
Bike Cage
Car Service Areas
Motor Bike Parking
Car Wash Area
Entrance Bike Cage Sign